Safeguard Sensitive Data Everywhere

In today's digital landscape, data is a critical asset. As SaaS adoption, public cloud usage, and hybrid work models accelerate, sensitive information — like PII, financial records, and intellectual property (IP) — flows across users, applications, and devices. Legacy DLP solutions struggle to keep pace, making data discovery and protection increasingly complex.

Sangfor Zero Trust Data Protection (ZTDP) is a cloud-native solution that delivers a 3-in-1 unified approach to modern data security. It seamlessly integrates advanced Data Loss Prevention (DLP), real-time Data Detection and Response (DDR), and Zero Trust, context-aware data access controls into a single platform.

With Sangfor ZTDP, organizations gain consistent visibility and control over sensitive data across web, SaaS, cloud, endpoints, applications, and email, enabling proactive defense against insider threats and accidental data exposure. ZTDP is natively embedded within Sangfor Athena SASE, our industry-leading Secure Access Service Edge (SASE) platform, ensuring scalable, edge-to-cloud data protection.

 
Safeguard Sensitive Data Everywhere

Modern Data Security Challenges

Data Sprawl 

As organizations embrace hybrid work and cloud-first strategies, sensitive data flows across users, devices, and platforms—well beyond traditional boundaries. Old perimeter-based security tools lack the visibility and agility needed to detect and protect data in this distributed landscape.

Behavioral Risk 

In 2025, user behavior remains the leading cause of data loss across organizations. Weak granular controls, inconsistent policy enforcement, and poor cyber hygiene create fertile ground for both accidental exposure and deliberate data breaches.

Operational Strain 

Manual classification of sensitive data for DLP is both complex and resource intensive. Heightened regulatory requirements (GDPR, PCI, HIPAA, GLBA, etc.) demand precise, comprehensive policies and expertise, which is often lacking in overstretched IT teams.

Scaling Challenge 

Data is booming in volume and variety, dispersed across an ever-growing landscape of SaaS platforms and GenAI apps. Legacy, hardware-based DLP solutions struggle to scale and keep pace, failing to enforce consistent security policies and leaving critical visibility gaps.

Sangfor ZTDP Key Features and Capabilities

Sensitive Data Identification and Classification

Sangfor ZTDP accurately detects and classifies sensitive data across all formats through a diverse set of detection engines and intelligent algorithms.

  • Pre-defined data identifiers with built in sensitivity levels across file attributes – type, regex, source, templates, etc.
  • Exact Data Matching (EDM) to fingerprint structured data sources.
  • Optical Character Recognition (OCR) to identify sensitive data in images.
  • Indexed Document Matching (IDM) and AI/ML auto classifiers to detect exact or partial copies of sensitive data within files.
  • Supports language localization with full customization.
Sensitive Data Identification and Classification

Data Detection and Response (DDR)

Unlike legacy DLP solutions, Sangfor ZTDP delivers data-aware insider risk management by mapping the complete data journey—tracking origin, movement, and modifications—and enriching it with deep sensitive content analysis.

  • Gain complete visibility and control over every fragment of sensitive data from its point of origin, whether extracted from files or exchanged across applications.
  • Provides a visual map of sensitive data flow and activity, revealing where it's been distributed, how it's being used, and any points of exfiltration.
  • Track sensitive data despite obscuring efforts by maintaining the data's lineage.
  • Accurately identify insider risk and reduce false positives by combining content analysis and data lineage.
  • Classify and protect files that don't contain recognizable words or patterns, or any text content at all.
Data Detection and Response (DDR)

Universal Data Leakage Protection (DLP)

ZTDP's comprehensive DLP capabilities detect, monitor, and protect sensitive corporate data from leaks and exposure across browsers, web, SaaS and IaaS platforms, GenAI applications, and endpoints, regardless of location or network. Employee data flows remain secure whether in the office, working remotely, or on the road.

  • Configure and monitor outbound transfers of sensitive data from designated applications using fine-tuned access policies.
  • Block exfiltration attempts from specific browsers or URLs to prevent unauthorized data exposure.
  • Detect and respond to improper handling or misuse of sensitive data via USB, Printer, Network Shares, or Bluetooth.
  • Prevent data from being sent to unsanctioned apps by stopping it on the device before encryption and network transfer.
  • Restrict and audit clipboard-based data transfers to minimize leakage risks.
Universal Data Leakage Protection (DLP)

Zero Trust Integration

Sangfor ZTDP enforces dynamic and adaptive zero-trust principles for data security. The solution provides contextual organizational awareness based on device, application, location, user activity, and other factors. This enables ZTDP to dynamically grant secure access to sensitive data according to organizational context and security risks.

Sangfor ZTDP is seamlessly integrated into the unified Sangfor Athena SASE agent, which consolidates key network and security services—including SWG, FWaaS, ZTNA, and Cross-Border Traffic Acceleration—within a fully converged, centrally managed platform. This approach eliminates security blind spots, provides policy consistency, and dramatically reduces costs and complexity.

Zero Trust Integration

Data Risk Intelligence

Sangfor ZTDP is designed to make data security operations effortless with intuitive dashboards and endpoint leak audit capabilities, empowering IT teams to precisely fine-tune DLP policies—without requiring specialized expertise or straining operational resources.

  • Summarizes and contextualizes sensitive data shared externally with customized alerts, evidence, and tracing.
  • Investigate outbound data transfers and determine high-risk activity & user risk scores to accelerate incident analysis.
  • Monitor web and SaaS application usage, including shadow AI tools like ChatGPT, DeepSeek AI, etc.
  • Strong forensic logs and evidence of data leakage, with the option to store them in a customer-controlled, in-region data center.
  • Provides a quick search system for data security incidents based on clues such as keywords and files.
Data Risk Intelligence

Proactive User Guidance

Sangfor ZTDP provides a proactive approach to risk mitigation by incorporating data security user education at the point of access of sensitive data, fostering a culture of awareness and accountability.

  • Trigger custom endpoint notifications the moment sensitive data is shared through unauthorized channels.
  • Redirect users to approved alternatives when unapproved applications are detected.
  • Automatically record screenshots of unauthorized data transfer attempts for audit and investigation.
  • Allow users to submit just-in-time data transfer requests, enabling admin review and approval.
  • Tailor actions, such as logging, alerting, blocking, or screen capture, based on user identity and device trust level.

Sangfor ZTDP Use Cases

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Deep Data Visibility

Deep Data Visibility

Deep Data Visibility

Gain a precise, time-sequenced view of sensitive data across endpoints, apps, and cloud. Track movements and interactions in real time to trigger automated actions.

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Secure GenAI Adoption

Secure GenAI Adoption

Secure GenAI Adoption

Safely enable tools like DeepSeek and ChatGPT with granular controls, shadow AI detection, automated blocking of sensitive uploads, and real-time user guidance.

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Insider Threat Prevention

Insider Threat Prevention

Insider Threat Prevention

Continuously track sensitive data flows and user interactions to identify high-risk users, uncover insider threats, prevent exfiltration, and enforce policy compliance.

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Ensure Regulatory Compliance

Ensure Regulatory Compliance

Ensure Regulatory Compliance

Meet frameworks like ISO27001, GDPR, CCPA, HIPAA, and PCI DSS with advanced DLP, granular access controls, detailed audits, and region-specific log storage.

Sangfor ZTDP Competitive Advantages

Sangfor ZTDP unifies Data Loss Prevention (DLP), Data Detection & Response (DDR), and Zero-Trust Data Access into a single integrated solution, covering the key processes needed for true data security: discover, prevent, monitor, detect, and respond.

Sangfor ZTDP stands apart from standalone DLP solutions by being natively integrated into the Athena SASE platform, ensuring consistent enforcement of data security policies across web, SaaS, cloud, and endpoint environments. It continuously follows data across users and applications, protecting against data loss anytime and anywhere.

Sangfor ZTDP redefines GenAI data protection with deep visibility into user input prompts, granular policy controls, and full-spectrum data tracking across every movement, in any language. It safeguards sensitive information that other tools miss—detecting threats they can’t see and securing technologies they can’t control.

Unlike traditional solutions, Sangfor ZTDP leverages a cloud-native hyperscale architecture without the need for complex on-premises infrastructure. Powered by Athena SASE’s global POP network, and zero-touch provisioning, Sangfor ZTDP ensures seamless onboarding, superior scalability, and high-performance connectivity.

Sangfor Zero Trust Data Protection Benefits

Improved Business Agility

Improved Business Agility

Whether adopting AI apps, hybrid work models, or expanding into cloud and SaaS environments, ZTDP empowers security teams to safeguard sensitive data confidently and effortlessly.

Universal Data Compliance

Universal Data Compliance

ZTDP helps businesses meet regulatory requirements like PII, PCI-DSS, PDP, HIPAA, etc., strengthening your compliance posture and reducing the risk of violations, audits, and penalties.

Simplified Data Security

Simplified Data Security

ZTDP simplifies data protection by delivering unified policies across every location where data is stored, used, or transferred—all managed through a centralized cloud service.

Enhanced Trust and Customer Confidence

Enhanced Trust and Customer Confidence

ZTDP delivers strong data governance and real-time protection across users, apps and environments, reducing the risk of data leakage that can lead to costly breaches and reputational harm.

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Frequently Asked Questions

Sangfor Zero Trust Data Protection (ZTDP) is a cloud-native, AI-powered solution that delivers a 3-in-1 unified approach to modern data security. It seamlessly integrates advanced Data Loss Prevention (DLP), real-time Data Detection and Response (DDR), and Zero Trust, context-aware data access controls into a single platform. With Sangfor ZTDP, organizations gain consistent visibility and control over sensitive data across web, cloud, endpoints, applications, and email, enabling proactive defense against insider threats and accidental data exposure. ZTDP is natively embedded within Sangfor Athena SASE, our industry-leading Secure Access Service Edge (SASE) platform, ensuring scalable, edge-to-cloud data protection.

  • Insider threats refer to individuals with legitimate access to corporate systems—such as employees, former staff, contractors, or vendors—who may intentionally or accidentally leak, steal, or destroy sensitive data. ZTDP helps mitigate these risks by monitoring and controlling how sensitive information is accessed, shared, or transferred, preventing unauthorized actions like forwarding, copying, or deletion within the network.
  • External attacks target organizations from outside, often aiming to exfiltrate sensitive data through phishing, malware, or ransomware. These threats can lead to permanent data loss, encryption, or unauthorized access. ZTDP enforce zero-trust principles for data access and plays a critical role in defending against such attacks by preventing malicious actors from accessing, transferring, or encrypting internal data.
  • Accidental data leaks occur when insiders unintentionally expose sensitive information—such as forwarding a confidential email to the wrong recipient or uploading regulated data to an unsanctioned app. Sangfor ZTDP helps prevent these incidents by monitoring data movement and enforcing policy-based controls. It also promotes secure behavior through end-user education and justification workflows, empowering employees to make informed decisions and reducing the risk of unintentional data exposure.
  • AI data exposure occurs when users input sensitive information into publicly available AI applications, which may use that data to train their models. This can lead to unintended data leaks or future disclosure to external parties. Additionally, many AI tools do not adhere to the regulatory standards organizations must follow, putting businesses at risk of non-compliance when internal data is uploaded. Sangfor ZTDP helps prevent such exposure by monitoring AI interactions, enforcing data usage policies, and ensuring sensitive information stays protected and compliant.
  • Regulatory violations occur when sensitive data is exposed in ways that breach compliance frameworks like GDPR, potentially leading to hefty fines and legal consequences. ZTDP helps mitigate this risk by enforcing data protection policies, monitoring data movement, and ensuring regulated information is handled in accordance with compliance requirements.

  • Data Fingerprinting: Identifies and tracks exact copies or derivatives of sensitive files by generating unique digital signatures, ensuring precise detection even if content is modified.
  • Keyword Matching: Scans data for predefined sensitive terms or phrases—such as “confidential” or “SSN”—to flag potential exposure based on content relevance.
  • ML-Based Pattern Matching: Uses machine learning to recognize complex data patterns like credit card numbers or personal identifiers, improving accuracy beyond static rules.
  • File Matching: Detects specific files based on name, type, or hash, allowing organizations to monitor and control distribution of known sensitive documents.
  • EDM (Exact Data Matching): Compares data against structured databases—like customer records or employee lists—to identify and protect exact matches of regulated information.
  • OCR (Optical Character Recognition): Extracts and analyses text from images, scanned documents, or screenshots to detect sensitive data hidden in non-editable formats.

  1. Classify Data by Sensitivity and Business Impact
    Start by identifying and categorizing data—such as PII, PHI, financial records, or intellectual property—based on its sensitivity and the consequences of exposure. This ensures policies are aligned with business priorities.
  2. Apply Context-Aware Policies
    Use both content and context (e.g., user role, device type, location, app usage) to enforce zero trust, intelligent, risk-based controls that reduce false positives and improve protection accuracy.
  3. Educate and Empower End Users
    Incorporate user justification workflows and real-time education prompts to help employees understand data handling policies and prevent accidental leaks.
  4. Monitor All Data Channels
    Ensure visibility across endpoints, email, cloud apps, web traffic, and peripheral devices. A comprehensive view helps detect and respond to data movement across sanctioned and unsanctioned channels.
  5. Align DLP with Compliance Requirements
    Map DLP policies to regulatory frameworks like GDPR, HIPAA, and PCI DSS.

  • Improved Business Agility: Sangfor ZTDP enhances business agility by supporting digital transformation initiatives with a future-ready approach to data protection. Whether adopting AI-driven applications, hybrid work models, or expanding into cloud and SaaS environments, ZTDP empowers security teams to safeguard sensitive data confidently and effortlessly. With out-of-the-box policies and seamless onboarding, organizations can deploy quickly and achieve protection, compliance, and ROI in days—accelerating transformation without compromising security.
  • Universal Data Compliance: ZTDP helps businesses meet stringent data compliance regulations like PII, PCI-DSS, PDP, HIPAA, etc., making it easy to enforce data protection controls with minimal effort. It simplifies compliance reporting, increases visibility across all environments, and ensures sensitive data is consistently secured in line with evolving regulations. By protecting regulated data wherever it moves, Sangfor ZTDP strengthens your compliance posture and reduces the risk of violations, audits, and penalties.
  • Simplified Data Security: ZTDP simplifies data protection by delivering unified policies across every location where data is stored, used, or transferred—all managed through a centralized cloud service. With a single console and AI-powered controls, it streamlines enforcement, reduces alert noise, and supports end-user justification to minimize errors. Built for scalability and aligned with business priorities, ZTDP makes DLP efficient, adaptive, and effortless to manage across the organization.
  • Enhanced Trust and Customer Confidence: ZTDP delivers strong data governance and real-time protection across users, applications, and environments—reducing the risk of intentional or accidental data leakage that can lead to costly breaches and reputational harm. By securing sensitive data wherever it moves, ZTDP helps businesses build trust with customers, partners, and regulators—strengthening relationships, safeguarding brand integrity, and enhancing competitive advantage.